Like
Justin Timberlake before him, former teen star Justin Bieber is
transitioning into manhood with the surgical aid of producers drawn from
pop’s more nocturnal and urban realms. Nearly three years in the
making, Purpose fully repositions the troubled child star as a breathy R&B loverman, his edge whetted further since Journals, his previous R&B-flavoured compilation offering (2013). One ear is cocked hard to the sophisticated confessionals of fellow Canadians Drake and the Weeknd, the other to the dancefloor.
PURPOSE : The Movement
A Short Film
Created by Justin Bieber, Parris Goebel and Scott "Scooter" Braun
Director: Parris Goebel
Production Companies: SB Projects and Bieber Time Films
Executive Producers: Justin Bieber and Scott "Scooter" Braun
Producers: Justin Bieber, Scott "Scooter" Braun, Parris Goebel, and Allison Kaye
Associate Producer: Cori Weber
Shoot Coordinator: Cyndi Dumo
Filmed and Edited By: Jose Omar Hernandez
Colorist: Arianna Pane
Big Thanks: Brett Goebel
Choreographers: Keone and Mari Madrid
Dancers: Keone and Mari Madrid
Written By: Ed Sheeran, Benjamin Levin, and Justin Bieber
Published By: Ed Sheeran Limited / Sony/ATV Music Publishing (UK) Limited (PRS), Please Don't Forget To Pay Me Music / Administered by Universal Music Publishing (GRM), and Bieber Time Publishing / Universal Music (ASCAP)
Produced By: Benny Blanco for Matza Ball Productions, Inc.
Via:VEVO
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